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Product customization is a common means by which carriers compete. As a result, most carriers are overrun with the multitude of administrative forms required to sell and service their products. This increases the analytical challenges placed on pricing and underwriting, makes marketing more difficult, and drives up costs.
Based on survey data and interviews with insurance carriers, this Celent report focuses on the impact that a customization strategy has on forms management, and provides actionable suggestions to improve the alignment of business strategy with forms maintenance.
Can a new forms management strategy help you reduce the ongoing cost and complexity of customizing bureau-based content? Read the Celent report today.