Progressive Unveils Redesigned Agents-only Web site
Virtual Water Cooler, January 13, 2009
Chicago – The Progressive Group of Insurance Cos., Mayfield Village, Ohio, redesigned its agency-specific Web site, ForAgentsOnly.com.
Progressive says the site offers independent insurance agents looking to grow their business a plethora of free and low-cost, co-branded materials, such as brochures and fliers, direct mail, e-marketing tools, signs, and television and radio ads. In addition, the Web site has materials for all of Progressive’s product lines.
Additional Web site enhancements, according to Progressive, include:
• Easily searchable, tabbed layout — The new layout is similar to Progressive’s Web-based training layout, with which agents already are familiar
• More images — The redesign makes it easier for agents to find items by showing thumbnail images of all materials
• Drop-down menus — Drop-down submenus filter searches by language, type of material and product line
• Customizable materials — Agents can customize their materials and see changes in real time before finalizing their order
• One-stop shopping — All of Progressive’s marketing materials, including agency supplies, are now located in one location
