Rethinking Data: Cultural Barriers Are an Obstacle to Optimal Information Delivery

Why do so many companies fail to treat their data like a high-value and potentially difference-making asset?

INN Breaking News, May 19, 2014

Tom Hammergren

All around the globe, in every industry known to man, data is the topic du jour. Big data. Customer data. Social/sentiment data. Business leaders intuitively grasp its importance. Analysts, thought leaders and management gurus think the information age has morphed into the data epoch.

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