CIO/CMO Collaboration: Two Different Worlds

Marketing and IT remain far apart on how much weight each puts on the need for collaboration and interaction, but the gap is closing fast, according to a report from Accenture.

INN Breaking News, August 18, 2014

Although marketing and IT still remain far apart on how much weight each puts on the need for collaboration and interaction, the gap is closing fast, according to a report from Accenture.

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