Predictive Analytics: Second Generation Now at Hand

Predictive analytics is no longer just for actuaries. New tools for data-driven decision-making are reducing costs, increasing profitability and pushing into claims, sales, marketing and beyond.

April 1, 2013

Chris Mcmahon

Two-thirds of insurers say their claims systems are not capable of collecting and analyzing data to improve decision-making, according to the Accenture "North American Claims Investment Survey." That's a particularly troubling statistic, as claims can consume as much as 80 percent of earned-premium dollars.

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