LivingWise: Building a Digital Community around Smart, Sustainable and Secure Lifestyles
CMO, American Modern Insurance Group
VP, Personal Lines Marketing, Hartford Steam Boiler
Today’s homes are increasingly smart, weather-resistant and green. Insurers need to understand the related risk implications and develop corresponding solutions. The LivingWise initiative features a two-story home inside American Modern’s claims training center that showcases these features. Ms. Nelson and Mr. Usich, whose companies partnered on the project, will share how the initiative makes use of digital content to engage with clients and how it demonstrates emerging connected home technologies.