“Outsourcing” IT to End Users: Is There an App for That?

Joe McKendrick
Insurance Experts' Forum, October 20, 2009

Forget the economic downturn—Apple Computer is hotter than hot.

In its fourth-quarter earnings report released this week, Apple, with its Mac computers and iPhones, reported fourth-quarter sales of almost $10 billion, up almost 25% from the year ago quarter. For the fiscal year, the company reported earnings of more than  $36 billion, up 12% from last year.

What does this mean to enterprises? Right now, on the surface, not much. But the long-term implications may be enormous.

Unlike most other large vendors in the IT space, Apple's success is not built on enterprise IT adoption, but on individual sales. Apple is very much a consumer device and computer provider. However, the runaway success of such mobile devices mean companies need to start making choices in terms of what direction they want to take IT.

There's been growing talk, in fact, of IT departments getting out of the business of end-user computing and leaving end users to make their own decisions, even to the point of bringing their own hardware into the workplace. Gartner analysts David Mitchell Smith and Tom Austin said as much at the recent IT Symposium, said it's high time IT was outsourced—to the users.

IT has been expending time and energy trying to hold off the tsunami for years—attempting to lock down systems and regulate the types of devices that are used to get their organizations' work done.

You can see the productivity benefits IT would see as a result of this shift of responsibilities. IT can focus on back-end integration work, service-oriented architecture and even cloud computing.

But there are organizational benefits as well. I like the way Bob Lewis put it in a post last year: Leave it up to the end users to supply their own computers on the job, and their productivity would flourish. Users need to be unleashed to get their jobs done with the tools they see fit.

So why not let employees do their thing with their own PCs and smartphones? As Lewis put it, “no corporate-owned PCs at all. Let employees buy their own — whatever they think they need to do their jobs ... Only central IT remains. Employees take over ownership of the periphery, including responsibility for their own PC support.”

IT is more productive, and employees are more productive; what's not to like? We already know the self-service ethic is a winning approach for many companies. Insurers have seen tremendous gains thanks to self-service portals for agents and consumers. Self-service portals for employees are also gaining traction in the industry. Why not self-service IT?

We already see plenty of instances of employees using their own mobile devices for work-related connectivity. And, countless users log in from their homes to check into the intranet or for updated communications. Gartner even suggests that it would be far cheaper to simply provide employees a stipend to buy their own machines rather than attempt corporate-level purchases.

Of course, there are data security issues that need to be worked through—there will need to be more thorough date encryption strategies, for example. Lewis suggests that virtualization—having end users accessing virtual environments versus actual production environments—may be the way to secure back-end systems a little better. This is especially an acute issue for insurance carriers. But at the same time, there is a great opportunity for mobile workers, such as field claims adjusters. 

Joe McKendrick is an author, consultant, blogger and frequent INN contributor specializing in information technology.

Readers are encouraged to respond to Joe using the “Add Your Comments” box below. He can also be reached at

The opinions of bloggers on do not necessarily reflect those of Insurance Networking News.

Comments (3)

All very well until the individual leaves and takes the means of doing the job that they have created by his/her ability and systems. The long term health of the company may be better served by less effective, but sustainable, techhnology and systems.

Posted by: Darrell F | October 25, 2009 4:00 PM

Report this Comment

As Joe points out, the technology is readily available to allow this to happen - it is not a big deal. It should be up to the Business management to determine when to offer the option to their employees. Some employees will jump on it, some will prefer a more traditional model. The point is that the more comfortable the employee is with his "tool set" the more productive he/she will be. Let them select their "tool set". IT's role is to enable the option to be offered, set the alternative support mechanisms in place in a cost effective manner and apply the resource savings to enriching the overall experience.

Posted by: Keith D | October 23, 2009 10:22 AM

Report this Comment

Valid thoughts ..
This will definitely bring down the CapEx of the organizations while pushing the mainteinence of a constantly deprecating Infrastruture to the user.

Data Security will be a challenge but will definitely be addressed perhaps at different levels - Enterprise, Cloud or SaaS and the User level.

Also the product companies that are currently Enterprise centric will slowly evolve to a more user-centric business model . Which may possbly the next wave of change

Posted by: Rajesh B | October 23, 2009 8:28 AM

Report this Comment

Add Your Comments...

Already Registered?

If you have already registered to Insurance Networking News, please use the form below to login. When completed you will immeditely be directed to post a comment.

Forgot your password?

Not Registered?

You must be registered to post a comment. Click here to register.

Blog Archive

With Google Favoring Mobile, Will The Industry Take it Seriously?

Google’s search engine will now will favor mobile friendly content over traditional website content; within the insurance industry, the greatest initial impact is likely to be felt by insurance distributors.

Why Some Technologists Get Cold Feet on Mobile

There are those who believe that favoring one channel or mode over another will lead to even more silos and dysfunction than we already have in many organizations.

Insurance IT Spending and Budgeting Benchmarks

New research from Novarica highlights areas of concern and offers insights on insurers spending and budgeting decisions.

Enterprise Mobilemania Continues Unabated

More than half of companies are spending more on developing mobile applications -- but are they more efficient?

Why Insurers Need More Than a Policy Admin System

For some insurers, not being able to handle the volume of quotes that are being submitted to them means leaving significant money on the table.

The Pitfalls of Using Assembly Line Methods to Create Software

Most of the time, when the business needs IT, it is for custom software development, just like creating a concept car.